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| Springboard
Research is the first true alternative IT market
research firm of the 21st Century. Led by a team
of dynamic industry experts with many years of experience,
Springboard was founded on the premise that existing
market research was inefficient, lacked depth and
was not flexible enough to meet the IT markets’
growing business needs. The IT community is constantly
evolving and changing, demanding IT market research
in line with their business goals. |
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| To be
the global standard for innovative IT market research,
offering customers flexibility, value and a superior
depth of knowledge. |
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At
Springboard Research, we know that our customers
require research that enables them to lead the global
market, not follow. Therefore we leverage a next
generation research model that offers our customers
flexibility, the ability to explore new and emerging
areas, a research model that delivers depth and
breadth, and valuable insights to help our customers
plan and win in the future.
Springboard analyzes the full spectrum of the IT
market, with specializations in software, services,
vertical markets and emerging sectors. This ensures
that our customers are more informed and are better
able to identify new market opportunities and growth
engines, and develop innovative ways to go-to-market.
Working with Springboard Research means that the
IT community is no longer limited by: |
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The first benefit fuelled by Springboard's
model is greater efficiency and
considerably lower prices. |
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- Our prices are generally 35-60%
lower than traditional market
research providers for work our
clients indicate is of equal or
better quality. |
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- The value that Springboard's
model provides helps our clients
to increase their return on investment
on market research and provides
them the opportunity to increase
their research coverage
without increasing their market
research budget. |
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Traditional research players are
often looking backward, solely
tracking established markets instead
of emerging ones. |
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Our prices are generally 35-60%
lower than traditional market
research providers for work our
clients indicate is of equal or
better quality. |
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The value that Springboard's model
provides helps our clients to
increase their return on investment
on market research and provides
them the opportunity to increase
their research coverage
without increasing their market
research budget. |
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Springboard works with our customers
and customizes our research offerings
to increase flexibility
and meet company-specific market
research needs. |
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Our model can help to increase
the efficiency of internal market
research divisions by helping
them to do more with
their existing internal resources
and market research budget. |
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The Springboard-Enabled Market
Intelligence Value Chain- Springboard
enables our client's to spend
more of their time on value added
activities like Strategic Planning
and Analysis, along with
providing solutions to help increase
the value of our client's market
research activities. |
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Springboard understands that in
today's hyper-competitive marketplace,
outdated information is
of limited value. |
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As a result, we harness the power
of our research model to deliver
faster and to update information
more regularly. |
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We handle research projects large
and small - we do not turn
away the smaller projects and
this means a better
return on investment and business
success for our customers. |
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Our research model allows us to
approach research projects and
tasks that typically were shunned
by traditional IT Market Research
firms or were executed on internally.
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Springboard can help provide our
clients with more options for
research projects and give them
the opportunity to research more
areas within their existing budgets.
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We can segment our research to
suit our customer’s needs,
be it by sector, by industry,
or by country -
this allows us to deliver exactly
what our customers require. |
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Springboard’s research model
gives us the ability to cost effectively
provide more detail and granularity
in the research that we deliver. |
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Our flexible delivery models help
to provide customers exactly the
research and data they need
without having to pay for research
that is unwanted or not necessary.
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We have found our model helps
our customers to get more out
of market research projects they
do with Springboard along with
being able to do more with their
market research budgets.
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