Having an appropriate channel strategy is of paramount importance in a geographically diverse market like India – with industry hubs across all regions – in order to cater to the growing opportunities.
This Springboard Research report outlines the key trends and dynamics among channel partners in India. Focused across Tier I cities and Tier II cities in the country, this report highlights the best practices, vendor recognition, and satisfaction among distribution channels in the country.
The information is based on a large survey of channel partners and offers in-depth, specific research that IT vendors can use to judge their channel operations, look for opportunities, and have more substantive and detailed information with which to engage the channel.
Published On: 5/21/2009
Geography: India/South Asia
Technology: Partnering
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