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Enterprise Software Adoption in Asia
This Springboard Research document presents key trends in Asia Pacific’s Enterprise Software market. The insights expressed within this document are based on a combination of primary research and Springboard’s continuous tracking of the market in Asia Pacific. The primary research effort leveraged interviews with 442 CIOs, IT managers and business managers at large and SMB enterprises in Australia, China, India, Malaysia, New Zealand, the Philippines and Singapore. Survey questions were targeted at uncovering key Enterprise Software adoption trends and demand drivers across the region as well as highlighting overall IT priorities among Asia Pacific enterprises. Vertical industries covered in our survey included banking and financial services, the public sector, manufacturing, technology, telecommunications and utilities/energy among others.

Published On: 5/11/2009
Geography: Asia/Pacific
Technology: Software

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