| Quick Takes are designed to provide clients with a predefined custom research framework to answer key internal questions quickly (1-3 weeks) and cost-effectively. The methodology employed for the research is mostly desk research based with primary research interviews also conducted. Clients generally buy a bank of Quick Takes in order to respond quickly to internal queries when they arise. The types of topics Quick Takes can address are the following: |
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How will a new product release fare in the market? What competitive threats does it pose? |
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What is the real meaning behind a major customer development? |
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Who are the key ISVs/SIs/VARs in a specific market segment? |
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What are the dynamics (market size, competitors, trends, etc.) of a niche and under-researched market segment? |
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What is an independent assessment of a strategy we are planning to launch? |
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